Healthsparq

Their new cost comparison software gives you the freedom to make smart, informed decisions, wherever you are. Tasked with branding and promoting these unique tools to the healthcare industry, we faced a two-fold challenge. Healthsparq needed to make an impact and stand out on its own, but also needed to be easily adaptable to other company brands and campaigns. With bold imagery, emotion and a little humor, we simplified the messaging to the bottom line: yes, it really is all about you.